How to create an alias for phpmyadmin in apache? - apache

Question

Using Ubuntu 16.04, apache2.
I have the following virtual host in apache, but my URL http://example.com/phpmyadmin gives a 404 error. Any ideas?
From looking at other stackoverflow posts, this should work, but it isn't working. I'm fairly new to the Linux/Apache world (if this was on IIS I'd be fine!) so if you can give any pointers that'd also be appreciated.
<VirtualHost *:80>
ServerName example.org
Alias /phpmyadmin/ /user/share/phpmyadmin/
DocumentRoot "/var/www/html"
<Directory /usr/share/phpmyadmin>
Require all granted
Options FollowSymLinks
DirectoryIndex index.php
<IfModule mod_php5.c>
AddType application/x-httpd-php .php
php_flag magic_quotes_gpc Off
php_flag track_vars On
php_flag register_globals Off
php_admin_flag allow_url_fopen Off
php_value include_path .
php_admin_value upload_tmp_dir /var/lib/phpmyadmin/tmp
php_admin_value open_basedir /usr/share/phpmyadmin/:/etc/phpmyadmin/:/var/lib/phpmyadmin/
</IfModule>
</Directory>
# Disallow web access to directories that don't need it
<Directory /usr/share/phpmyadmin/libraries>
Order Deny,Allow
Deny from All
</Directory>
<Directory /usr/share/phpmyadmin/setup/lib>
Order Deny,Allow
Deny from All
</Directory>
<Directory "/var/www/html">
allow from all
Options None
Require all granted
</Directory>
</VirtualHost>
Thanks in advance.