I googled Top 10 Songs and it returned me a rich snippet of 10 songs from Top10 website. Digging further, the website had a list of exact same songs which google displayed in their Rich snippet.
Reading about Rich Snippet SEO, I got to know that we need to markup our data to qualify for Rich snippet card. Looking into the source of Top10 website, I found out that it didnt had schema.org/og definition that would mark their site up. To backup my claim, I checked the same on Google Structure Data Testing Tool and, as expected, it returned nothing.
I want to know how google is displaying the data on the Rich Snippet card. PS:- I read somewhere Google does not use their Knowledge Graph for Rich Snippet.
Please find the attached screenshot of the rich snippet.
That is likely a featured snippet (not a rich snippet, nor a rich result, as they are called now).
Google Search extracts the information from the webpage.
You can’t directly influence that such a featured snippet gets shown for your result:
How can I mark my page as a featured snippet?
You can't. Google programmatically determines that a page contains a likely answer to the user's question, and displays the result as a featured snippet.
What you see on top of organic result results is not Rich Snippet. A rich snippet is just a rich result. Rich snippet provides more graphical elements like rating stars, recipe cooking time, calory count, thumbnails etc. Rich snippets are generally more visually appealing. For example, I wanted to know the best recipe for chicken broth and googled to search for the same. Google will show me a list of rich snippets (like below) if the ranked pages are with structured code added for recipes.
rich snippet pic from learnly.info
Featured snippets often show up for some of the most competitive queries. Google's automated systems determine whether a page would make a good featured snippet to highlight for a specific search request. This is not something we can control using structured codes. There are ways to opt out if you don't want your content from your pages to be displayed as a featured snippet.
References for this answer: rich snippet guide by learnly.info
Related
I have some schema data for product reviews, but none of it actually prints to the page, it's only there in the background for Google.
Is this a bad idea? Do Google look for it on page as well? I can't find the answer anywhere. Thank you.
You can add Schema markup in your webpage content to make the relevant sections such as dates and reviews of the products visible to the searcher in the form of rich snippets. It is definitely not a bad idea to include structured data in the HTML of your webpage because Google shows additional data like the review, recipes, and events in the meta description of the link of the webpage. This will also help searchers to visit your webpage for product review due to the additional data provided as a rich snippet, and as a result, boost your SERP ranking.
I'm using Google rich snippets (https://developers.google.com/structured-data/rich-snippets/reviews) to tag ratings and reviews on this website: http://www.fwpest.com/
Google's Structured Data Testing Tool says "All good" here: https://developers.google.com/structured-data/testing-tool/?url=http://fwpest.com
But I don't see the stars below the website url on a Google SRP here:
https://www.google.com/search?q=f%26w%20pest%20control
By contrast, I do see the star rating and review metadata displayed for the ContactUs and BBB pages.
Why stars for ContactUs and BBB pages but no stars for fwpest.com?
Google Search doesn’t seem to show Rich Snippets for homepages.
This is currently not documented, but confirmed by the Google employee #methode:
We (Google) don't accept rich snippets for homepages; rich snippet annotations should be placed on leaf pages.
I have been looking at rich snippets in google. Google lists the following schema.org items as being supported:
Reviews
People
List item
Products
Businesses and organizations
Recipes
Events Music
I have noticed that in search results, Google displays Rich Snippets for Article and BlogPosting. When clicking on the link and using Firebug to check the source code, I can see that the schema.org being used is indeed BlogPosting.
I've tried adding BlogPosting to my sample code and using Google's Rich Snippet tool to check the results but I cant get an image to display. I am using the following code:
<html>
<body> etc etc....
<div itemscope="" itemtype="http://schema.org/BlogPosting">
<img itemprop="image" href="/images/test.jpg" item>
</div>
...
Although it doesn't show the image in the Rich Snippet tool, it does recognize that an image has been set and displays the url text in the "Extracted rich snippet data from the page" box. I have tried using the SoftwareApplication schema and then I get an image to show.
My question is: Does the Rich Snippet tool restrict the images it shows based on the schemas listed above, and actually once in the live search results, Rich Snippets for Article and BlogPostings will be shown?
Google has introduced Rich Snippet for Articles, so you can now use articles snippet for your article/blog post.
See this official document from Google on implementing rich snippet for your articles: https://developers.google.com/structured-data/rich-snippets/articles
And as far as your image issue is concerned, try to apply the snippet code as per the document above and it should show the image. I tested it and all worked fine.
As of now, Google is not going to display product images in SERPS for schema.org/Article or schema.org/BlogPosting item types. It's going to show the Author profile image that it pulls from Google+ using one of two methods:
https://plus.google.com/authorship
... think about it. Everyone would be trying to attach add some (spammy) image next to their blog post in SERPS. Google only wants to show verified authorship by their authentification methods (via G+) -- not just from any "author" tag in microdata.
Yes, the rich snippet tool will not show you what the actual SERP will always look like, because it depends on the query. In fact they say
Note that there is no guarantee that a Rich Snippet will be shown for
this page on actual search results.
I just found out that Google recently decided to start using their own "title" when they display their search results. Also, after checking Yahoo and Bing I saw that the way they are displaying their results are the same but in completely different way than Google.
I guess my question would be, if there is an actual "correct" way of adding titles to my pages in order for Google to display what I want them to and this way get the same results with Yahoo/Bing that are currently using the page's title as a search result (sometimes they pick up the first tag and use it as title).
Any recommendations or links to follow for more studying would be appreciated.
There's nothing you can really do about it. Google will choose what title to display based on criteria they have not made public. This usually is the page's title as found in the <title> tag but if Google feels a different title better summarizes the page's content they may choose to display something else.
You can try to change your page titles to better reflect the page's content and see if that helps.
Using optimal keyword prominency in meta tags according to guidelines... and Google will pick up your meta tags. See our news portal's source and metas (keywords: hírek, választás 2014, etc.): http://valasztas2014.hir24.hu/
do you know how google recovers the description of a website in their search results? is it the meta-description? the first paragraph?
Their algorithms aren't officially released to the public, but if there is a meta description tag, it takes that. Otherwise it generally depends on where the keywords lie within the body of the webpage. If someone is searching for "foo", a paragraph with foo in it will likely appear, with foo highlighted in bold.
Search Engines (including Google) crawl through the first introductory paragraph of the page or a post and takes that excerpt to put in the description when search results are shown. But there's a protection measure that one should take to be SEO friendly. If you are starting your page/post with an image, it negatively affects the SEO of that page because the search results are in text form and for that search engines won't understand the format of the image since they want a text description. In case of WordPress, use All IN One SEO Pack Plugin to manipulate the description if you are starting your post/page with an image.