I've been tasked with coming up with a report using the Google Analytics API that shows "Number of keywords delivering visits", which should return the number of unique keywords delivering visits for each day over the last 30 days. I have no problem using the API itself, but cannot seem to figure out what metrics I would use to generate this statistic. There is a "ga:searchUniques" which seems ideal, but it is only available for internal site search. Any ideas?
Related
I am currently in the process of creating an overview of ad spent per landing page/destination url.
We are using several campaign types:
Shopping
(Responsive) Search Ads
Dynamic Search Ads
I am struggling to get a report per landingpage for each campaign type. We have multiple Customer Ids and I would need data for all Customer Ids. When looking at the Google Ads API documentation I think I would need these two reports to get all I need
Keywordless Query Report (for Dynamic Search Ads landing pages): https://developers.google.com/adwords/api/docs/appendix/reports/keywordless-query-report
Landing Page Report (for Shopping and (responsive) search ads landing pages): https://developers.google.com/adwords/api/docs/appendix/reports/landing-page-report
Ideally, the data would be uploaded to a BigQuery dataset.
What I have tried:
I have set up a BigQuery Data Transfer (https://cloud.google.com/bigquery-transfer/docs/adwords-transfer). This contains a lot of reports but not the two reports listed above.
I have tried a Google Ads script, but my knowledge of that is too little to write a script that woudl give the same/similar results as the two reports listed above. Next to that I would need help getting this data in my BigQuery project.
Solved it.
There is a Google Ads Script which requires minimum adjustments to fulfill my needs:
Single Account: https://developers.google.com/google-ads/scripts/docs/solutions/bigquery-exporter
Manager Account: https://developers.google.com/google-ads/scripts/docs/solutions/adsmanagerapp-bigquery-exporter
I simply had to change the:
BIGQUERY_PROJECT_ID
BIGQUERY_DATASET_ID
list of reports (I only needed "LANDING_PAGE_REPORT")
The pricing regarding CSE is a little bit vague:
For CSE users, the API provides 100 search queries per day for free. If you need more, you may sign up for billing in the API Console. Additional requests cost $5 per 1000 queries, up to 10k queries per day
Does one query equal one keyword regardless of pagination used, or one request? (in this sense XML is more efficient than JSON, as it allows 20 in num parameter, as opposed to JSONs 10)
Are the queries counted per API key, or per cx key?
It is vague and you are not the first to be puzzled. When I did my research I found this blog post helpful.
Assume you are talking about Custom Search Engine (terms you noted in your Q) and NOT Google Site Search (paid from the start). The reason I ask is that the XML function is only for Google Site Search customers. There is the JSON/Atom API and Custom Search API available for CSE.
For Q1, one Query = one request. You can use as many keywords or other parameters in your request (see comments in the blog post I referenced), but you will always be limited to 100 results.
For Q2, the billing is enabled through the API console. Once enabled (and in order to allow the 101st query) your code must include both your cx and API key. So in theory you could set up multiple search engines within your API and stay under the 100 request limit, but I have not seen a way to allow an API to support multiple cx keys.
Scenario
I am working on a web application assume it www.abc.com which having a profile for all users
www.abc.com/username
and all users have a dashboard for controlling their profiles
Requirement
i have one analytics profile for www.abc.com but my requirement is
a to show stats to all users on their dashboard
can i get this by google analytics API
Visits
demographics
all traffic source
and keywords
i have integrated reporting by API on one of my project but that is for the domain . i am not sure for my requirement.
Resource-guru.com, what you can do is to pull all the data with page path dimension included, and then simply filter the results if the username string is found in the page path.
As for the second part of your question - you can get:
visits (metric)
traffic sources as well as keywords (dimensions, but remember (not provided) might make this useless report)
you can NOT get demographics data via API.
Hope this helps.
You can use the API to do this but remember your going to have an issue with the fact that you can only make 10k requests per day per view (profile).
The Demographics report displays age and gender. Those dimensions can be found under the Audience - Dimensions & Metrics Reference
ga:visitorAgeBracket
ga:visitorGender
ga:interestOtherCategory
ga:interestAffinityCategory
Traffic Source is just really just a mix up of ga:sourceMedium , ga:campaign maybe a few others depending on what information you want to display.
You may have issues with Keywords because due to ssl and trying to keep user info private Google has stopped recording this sometimes you get (not provided). But you can get that information from webmaster tools. Its just hard to merge it with your GA data then.
Keyword: The keywords that visitors searched are usually captured in
the case of search engine referrals. This is true for both organic and
paid search. Note, however, that when SSL search is employed, Keyword
will have the value (not provided).
Is this API simply for searching your website only, or can any standard google search (even advanced search features) be submitted to it? I understand there is a limit of 100 per day, I am just curious if it can be invoked from say your own machine as the code samples and introduction indicate its intended use is for displaying results on your website. I want to search outside of a given domain and scrape standard google results for any given search. This will not be an ajax call.
My current understanding:
You're limited to 100/day only if you don't pay.
You do have to specify domains, but some tlds are fine (eg: .uk)
There's a limit to 100 search results for any given search query (ten pages of up to ten responses)
It can be invoked from your own machine.
After many tests, I've been unable to get the Twitter Search API to return more than 80% of tweets containing a specific keyword or hashtag. This is not related to the maximum number of results, one test involved a hashtag which had been tweeted 50 times and only 15 of them were returned by the Twitter Search API. The same results were returned when using Twitter's own search tool.
Is the Twitter Search API simply a tool for getting estimates and trends, rather than accurate data?
Has anyone found a way to capture 100% of tweets containing a specific keyword or hashtag?
Twitter filters search api for better results. Here is a quote from developer site:
Both the Streaming API and the Search
API filter, and on some end-points,
discard, statuses created by a small
proportion of accounts based upon
status quality metrics. For example,
frequent and repetitious status
updates may, in some instances, and in
combination with other metrics, result
in a different status quality score
for a given account.
Search api simply returns a subset of the found tweets.