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Just thinking about my page titles and wondering which one to have
keyword | keyword | site name
or
keyword | keyword | sitename.com
Would the sitename.com work better if it was an online only company?
OK great thanks guys, I think to keep it consistent I am going to use 'site name' as renaming everything to .com wont work.
IMO it's all how you want to be perceived. Amazon includes the .com in their title tags, but Ebay, Netflix and Home Depot do not. Personally, I just use the company name without the .com at the end of the title tag but I don't believe there is any negative repercussions for including it.
Well, When you put in Sitename.com, you already have your site name ( I am guessing).
Also, try to be consistent and stick to either one. The one you chose should be the one users are most familiar with.
In any case, you want users to come to your website, so give more importance to sitename.com . Once they are on your site, then you can display the name of your business.
Personally would not bother with the .com, especially if you have a unique name. Brand yourself with the name and save having to add .com to everything.
Think of all the established web businesses and recent web upstarts. Are they known as example.com or things like Quora, Pinterest, Google or Bing.
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I'm working on SEO for a website of local car dealer in an european no-english country. The majority of users are searching for used cars as: "car dealer volkswagen golf" and we are ranked pretty well for this because our url for cars is example.com/car-dealer/volskwagen/golf. However our domain doesn't contain any keyword and if you search for a car dealer you will never find us even though we are using this keyword on our main site pretty often (the actual keyword is with accents but users are searching without them - with accents we're on 4th page). So I was thinking to move the main site to a keyword-rich subfolder with 301 redirect -> example.com to example.com/car-dealer. Do you think it could be worthy?
I know that the value of keywords in a domain is smaller and smaller, however there is one small competitor which has never done anything for seo, he doesn't even have a description tag, he has max 5 inbound links, but his domain name is "cardealerXYZ" and he's on the first page of google results. Almost all the car dealers that are on better position have the keyword cardealer in their domain name - mostly they are not doing anything for seo - same as my client didn't.
More insights: Changing the domain name is not possible. Domain is more then 5 years old. So what do you think about just redirecting to a subfolder which contains the keyword? It could solve the problem with accents as well.
Thank you in advance.
Yes you are right. You have to move all contents of your site to "Car-Dealer" folder and create an index.htm file on root folder that will redirect your users to subfolder.
If you know programming then you can re-write URLs. Means you can create your url like this
http://yourdomain.com/best-car-dealer/cars/cars-for-sale/YOURPPAGE.html
URL rewriting is the best practices for creating search engine friendly URL.
See below example:
Actual URL:
http://www.costumes4less.com/GroupDetail.aspx?Sku=Z804100
URL After Rewrite:
http://www.costumes4less.com/Princess-Cynthia-Child-Costume_Z804100_Prod.aspx
Second URL is Search Engine friendly but first is not.
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I am a founder for a tech summer camp program. My website has a page full of resources for web-development meant for camp participants and has been getting lots of traffic from people querying html colors, css cheat sheet, and other similar terms.
My question is: will traffic from these terms hurt my SEO for queries involving things like summer camps,tech camps halifax, or other more related queries? or Is any traffic good for my SEO?
Note: We have no problem with people accessing these resources, so I haven't bothered to password protect it or add robots.txt or anything. The site is compcamp.ca and the resource page I mentioned is compcamp.ca/web-development-design-resources/
Google ranks the site compcamp.ca/web-development-design-resources/ well for search-queries like css cheat-sheet, because the content of your site contains the keywords and so on.
There are no Keywords for "tech camps halifax" and so on. So Google won't rank this subsite.
If you want to rank fpr "tech camps halifax" you have to take content on a site (i would expect the start page) which contains those keywords.
The other way round: Successful search queries on your cheat-sheet sub-site won't hurt your rankings from other sub-pages which delivers different information = different keywords.
I hope this is answering your question, don't bother to ask if not.
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I have developed a website for a firm that deals in pumps, valves and diesel engines. They require that when an interested user searches with some keywords like "Pump Dealers" or "Valve Dealers", their site should appear in the results. Currently I am not aware of how I can go about this, so my question is what should I do in order for better page ranking. I am using meaningful page titles and have enough text in every page.
Any suggestion is welcome.
Firstly Pagerank is irrelevant these days, so don't worry about that.
You should ensure that you use Google's Webmaster Tools to check that Google knows about your site etc. This will tell you what things it is coming up for on Google.
Make sure that the page has the text on it you want to rank for - as you mention, titles, headers etc will help but don't over do it.
The main thing to do is to get links to your site – write interesting blog posts, contact customers etc so they link to you.
It really depends on who your competition is for those terms - if there are already 10 huge companies ranking for those terms then you are stuck.
The other way to do this is to buy Adwords – this will likely cost upwards of $5-10 a day to get any meaningful traffic though.
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I'm planning on using IP geolocation to get the user's country and then display the site in spanish or english without changing the domain.
How do I handle SEO?
Will search engines index both versions of my site? will people from latin america be able to find the spanish version?
You have several options. Which ever you choose: Do not rely on setting a cookie, because Google will simply ignore it and will only get pages in your default language. Google actually needs any kind of signal inside your URL that specifies the language.
1) Use sub domains like en., de., fr.* etc. When a new user arrives, make a redirect to the corresponding sub domain. However, I assume you include sub domains in your statement of not changing the domain.
2) Use language dependent prefixes in your url patterns like so:
/en/blog/, /de/blog/, /fr/blog/ and so on.
Or for your homepage use /de/, /fr/, /en/
New in Django 1.4: i18n URL patters
3) An alternative approach is using get parameters like Google does: /blog/?hl=en or /blog/?hl=fr. This approach easily gets messy.
As for your homepage "/", make a redirect to the corresponding language, no matter if you choose prefixes or get params.
My personal choice is mostly suggestion number two. You may take a look how we do it on Pixabay.com - one of our projects using i18n URL patterns.
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A solution to get quick exposure:
Since my website just got lunched 3 days, i still have time to change my domain name. I decided to do is:
Pick a domain name with keyword tacked before domain name as of: {Keyword}Brand.com (looks ugly)
Keep it for at least 1 year till my site get fair exposure, just to reach to my competitors.
Move back to Brand.com (Probably). I know i will loose ranks, but it won't be hard to bring it back because the website is already being exposed and used by many.
Question:
Do you believe this is a good temporary solution?
Hence, The keyword is non-English word.
So get everyone to learn your name and then change it and get everyone to learn your new name? Does that sound like a good idea? Why not build a strong foundation and then keep building upon it? Races are marathons, not sprints. Think long term, not short term. If you're actually good at what you do you will eventually outrank your competitors for all of your keywords even without your keywords being in your domain name. If you're not good at what you, then hacks and tricks like this won't help you anyway.