Google's SERP breadcrumb returning a `null` value for page despite returning correct schema markup in googles structured data testing tool - seo

We see the following search engine listing for a page. Note that the breadcrumbs includes a null value.
Image of SERP
Google Listing
However, when testing that page's DOM in the Structured Data Testing Tool, we see that all the right values in the breadcrumbs found in the JSON+LD schema.
Schema image
Does this mean that the Google listing is out of date? Or, is there something I am missing?

Related

JSON LD + Schema.org - only on homepage or on all pages? [duplicate]

Should the "WebSite" and "Organization" types and their properties be applied to all pages of a website or just the homepage?
I have valid JSON-LD code defining the the necessary items for Google mobile search results, but I am not sure if it should be included on all pages or just the root/home page.
It would make sense to provide it on any page where it’s relevant.
For example, if this is an organization’s website, each page is about/from the organization, so provide metadata about this organization on each of the pages.
A consumer looking for structured data on a certain page is not necessarily also visiting and checking the homepage, so it might never learn that you are providing relevant metadata.
That does not necessarily mean that you should include the full item (with all properties) on each page. It can be sufficient to provide the full item only on one page (e.g., on the site’s homepage), and link to it (for example with the property author) from each other page.

Accessing full url of all page images Wikipedia API

I'm experimenting with the Wikipedia API and was trying to get the full urls for all images on a particular page, in this example Google's main page (http://en.wikipedia.org/wiki/Google).
I found the page id through the use of another API and then attempted to use this information in the following API to get the full urls of all images on that page:
http://en.wikipedia.org/w/api.php?action=query&pageids=1092923&generator=images&prop=imageinfo&iiprop=url|dimensions|mime&format=xml
I get some of the page images from this but cannot understand why I am not getting all - specifically the logo which is what I was most interested in. Apologies I am aware that there are similar questions which have been asked but I was not able to find one which would assist me here.
The API does not give you all results at once, it defaults to 10 results. You see in the beginning answer that you have a value for the parameter gimcontinue. If you use it like this you get more images: http://en.wikipedia.org/w/api.php?action=query&pageids=1092923&generator=images&prop=imageinfo&iiprop=url|dimensions|mime&format=xml&gimcontinue=1092923|Google_bike.jpg
Alternatively, you can ask for more images at once using gimlimit like this: http://en.wikipedia.org/w/api.php?action=query&pageids=1092923&generator=images&prop=imageinfo&iiprop=url|dimensions|mime&format=xml&gimlimit=500

Schema data on inner page

I have a website and I'm beginning to add schema tags to it. One worry I have is having schema data only inside subpages.
My reviews page is located under /testimonials and the schema data works perfectly as tested in Googles schema rich snippets tool.
However, these reviews don't appear anywhere on the home page, so the review schema is NOT appearing on the home page. Should I add them hidden on the home page in the HTML so that they're picked up, or is there a way to tell Google that my reviews page is located at /testimonials?
To answer your first question, no, you should never hide your schemas. That goes against Google's guidelines and they will just ignore your markups. Secondly, a homepage is typically not a good place to mark up reviews and ratings, because the markups should be indicative of the main content on the page and because the page should also include a mechanism to gather and post customer reviews. So again, without that mechanism, Google won't trust your review markups.
So my advice would be to create a strong testimonials page that includes your business' reviews and ratings along with a system to gather and post them to that page. If you mark them up well and structure your markups correctly (don't trust Google's testing tool to notify you of all errors), Google may very well display a rating rich snippet for that page. And with good SEO, you can have both pages appearing on the first page of Google for relevant search queries, with rich snippets.

Google displaying website title differently in search results

Google displays my website’s page title differently to how it is meant to be.
The page title should be:
Graphic Designer Brighton and Lewes | Lewis Wallis Graphic Design
It displays fine in Bing, Yahoo and on my actual website.
However, Google displays it differently:
Lewis Wallis Graphic Design: Graphic Designer Brighton and Lewes
This is annoying as I want my keywords "graphic designer brighton" to go before my name.
I am using the Yoast SEO plugin and my only suspicion is that there might be a conflict between that and my theme, Workality.
Has anyone got any suggestions as to why this might be happening?
Google Search may change webpage titles they show in the result page (since 2012-01):
We use many signals to decide which title to show to users, primarily the <title> tag if the webmaster specified one. But for some pages, a single title might not be the best one to show for all queries, and so we have algorithms that generate alternative titles to make it easier for our users to recognize relevant pages.
See also the documentation at http://support.google.com/webmasters/bin/answer.py?hl=en&answer=35624:
Google's generation of page titles and descriptions (or "snippets") is completely automated and takes into account both the content of a page as well as references to it that appear on the web. The goal of the snippet and title is to best represent and describe each result and explain how it relates to the user's query.
[…]
While we can't manually change titles or snippets for individual sites, we're always working to make them as relevant as possible.
In my answer on Webmasters SE I linked to questions from people having the same issue.
Is is possible that you changed the title, or installed the plugin, and Google hasn't picked up the changes yet?
It can take a few weeks for Google to pick up changes to your site, depending on how often it spiders it. The HTML looks fine so I can only think that Google hasn't got round to picking up the changes yet.

How do I define/change BigCommerce's rel canonical link functionality?

Currently BigCommerce does a pretty good job at defining the canonical link for pages. But I am looking to update the behaviour for product list pages and remove the page number out of the link.
Currently it behaves as /category/?page=1, /category/?page2, and so on. I wish to elimate the page number completely and simple use /category
I prefer that search engines view all these pages as a single page as it is just the same data that is indexed from other places.
Currently the page defines the canonical link in the header as:
%%Page.CanonicalLink%%
I am looking to see if anyone has encountered this problem and is looking for a solution.
Thanks