How can I track incoming search keywords - seo

Does anyone know how I could track what search terms people are using to arrive at my site. For instance, someone searchs google for 'giant inflatable house' and clicks through to my site. I want to be able to capture those keywords and which search engine they came from.

You must parse the referer. For exemple a google search query will contains: http://www.google.be/search?q=oostende+taxi&ie=UTF-8&oe=UTF-8&hl=en&client=safari
It's a real life query, yes I'm in Oostebde right now :)
See the query string. You can determine pretty easily what I was looking for.
Not all search engines are seo friendly, must major players are.
How to get the referer ? It depends on the script language you use.

You should use a tool like Google analytics.

Besides the Google Analytics, Google Webmaster Tools is also very useful. It can report a detail analysis of the search queries' impressions, clicks, CTR, position etc.

Related

How to get the most searched words in Solr? [duplicate]

I'm trying to organize a solr search engine. I've already set up the misspelling system and the suggestions.
However I can't seem to find how to retrieve the top 10 most searched words/terms/keywords in solr/lucene. How can I get this? I want to display those on my homepage.
Solr does not provide this kind of feature out of the box. There is the StatsComponent, that provides you with all kind of statistics, but all of those are numeric only.
Depending on how you access solr (directly or via your own app) you could intercept all calls an log the query string. I did this in a recent project where I logged a queries to a database. If you submit all keywords to an other core on your solr server, you can faceting queries on your search terms as described by Hyque
You could use a facet for retrieving the Top X words like this:
http://yourservergoeshere/solr/select?q=*&wt=xml&indent=true&facet=true&facet.query=*&facet.field=message&facet.limit=10&facet.minCount=1
The value of facet.field depends on the field you like to search in. With facet.limit you'll (obviously) limit the amount of results to 10. You'll find the facet results at the end of the results, starting with "facet_counts"
Edit: I really should go to bed earlier. I didn't see the "most searched" in your question. Sorry for that.
Apache Solr does not provide any such capability as of today. There is a desire for this and a JIRA ticket corresponding to it. You can vote for it if you'd like to see it in Solr some day: https://issues.apache.org/jira/browse/SOLR-10359.
The stats component provides information around statistics, but it's mostly numeric in nature. You could parse server logs and come up with a way to build a Frequently Searched Terms (e.g. pump those logs in SiLK or Kibana for visualization).
If you have the ability to change the front end and add some javascript code to the UI or can intercept the search request and make an async or batch calls to APIs for tracking, you can use SearchStax Analytics that provides Search Analytics that tracks searches, clicks, cart actions, revenue, etc.

Google webmaster ignores certain keywords?

I'm trying to improve our search ranking for 'mock web services' or 'web service mocks' however I've hit a problem - Google webmaster doesnt list 'web services' / 'webservices' / 'web-services' as a Content Keyword even though all variants are on our site.
Does Google and / or webmaster ignore certain words like 'web' because they are too common?
(I'm sure you dont need to include all variants of a word to be relevant for that term, not only is google cleverer than that but it might not look consistent to your users.)
Yes, Google can ignore certain words or phrases, though the keyword content is just a frequency count. It doesnt mean you will or wont rank for terms listed. :
Q: Why do my Webmaster Tools stats show common phrases such as "buy
now" that are not directly related to my site? A: While some common
words and phrases are filtered by Webmaster Tools, there may be some
that you use which are not. Having these words or phrases listed in
your Webmaster Tools account does not mean that our algorithms will
view your site as being only relevant for those keywords. While
Webmaster Tools mostly counts the occurences of words on your site,
our web-search algorithms use well over 200 other factors for
crawling, indexing and ranking. In other words: don't worry if you see
keywords like this listed in your Webmaster Tools account.
https://sites.google.com/site/webmasterhelpforum/en/faq--webmaster-tools#strange-words2

know the page rank for certain key words

I want to know the page rank for certain key words against my page. For example I wrote "best movies 2012" my page does come, but in 30th to 50th page. I want to query in the result set Google gave against my keywords so that I can see the rank of my page and my competitors against typical keywords.
I think you may be confusing PageRank with positions. PageRank is an algorithm that Google uses to determine the authority of your site. This doesn't always affect the positions of certain keywords.
There are plenty of good programs and web services around that you can use such as
http://raventools.com/
Most of the good free web services have been closed down due to Google now limiting the amount of searches performed and charging for this data.
You could check out:
http://www.semrush.com
It's free but you have to register to get data.
There are several web services providing this functionality: http://raventools.com/ or http://seomoz.org/
Or, you can perform the task manually. Here is an example on how to query google search using Java: How can you search Google Programmatically Java API
You need to compare your webpage PageRank and website PR against those of the competition. The best indication we have of website PR is the HomePage PagRank.
Ensure that you do this for the appropriate Google domain - USA - Google.com - UK Google.co.uk etc
The technique is described in more detail on http://www.keywordseopro.com
You can repeat the technique for each keyword.

google finance api alternative for monitoring/modifying portfolio?

I used to use google finance to create portfolios/change them and then display them on my site but since its being removed I'm wondering if there's any good free alternatives?
Basically I have a program that creates different portfolios based on different factors(20 right now), so each of the 20 links on my site direct people to a page that displays the portfolios. I am looking for something that I can use to automatically update the portfolios.
If it helps, my site is basically a free tutorial site that helps people learn how to manage their own portfolios. There's different lessons and then using market data & news(which I already get) I automatically generate a sample portfolio to show them how everything comes together. I liked google finance because they could see all of google's data but they could also click around and dig deeper if they want.
Is there anything I can use to get this result?
I'm not sure I understand exactly what you want, but it sounds like #DirkEddelbuettel's BeanCounter will do what you need.
Or, if you're just looking for quotes see http://www.gummy-stuff.org/Yahoo-data.htm and http://developer.yahoo.com/yql/

Programmatic Querying of Google and Other Search Engines With Domain and Keywords

I'm trying to find out if there is a programmatic way to determine how far down in a search engine's search results my site shows up for given keywords. For example, my query would provide my domain name, and keywords, and the result would return a say 94 indicating that my site was the 94th result. I'm specifically interested in how to do this with google but also interested in Bing and Yahoo.
No.
There is no programmatic access to such data. People generally roll out their own version of such trackers. Get the Google search page and use regexes to find your position. But now different results are show in different geographies and results are personalize.
gl=us parameter will help you getting results from US, you can change geography accordingly to get the results.
Before creating this from scratch, you may want to save yourself some time (and money) by using a service that does exactly that [and more]: Ginzametrics.
They have a free plan (so you can test if it fits your requirements and check if it's really worth creating your own tool), an API and can even import data from Google Analytics.