My neighbour popped over last night to ask me for help with regards to his company's website. He said that it used to be ranked pretty high on Google but has since fallen off completely.
Now, I'm a Windows App programmer hence my request for help. I took a look and there the meta tags seem ok. I recommended that he add a <h1>heading</h1> to the pages with a page title to help reinforce the content.
I also suggested that finding related websites and getting them to link to his site was good for search ranking.
Are there any other general strategies / tools that could help?
He site is: http://www.colofinder.co.uk/
ps. BTW: this isn't just an attempt to have StackOverflow link to my neighbour's site - I'm aware that links from SO don't add to its ranking.
Go to http://ooyes.net/blog/a-step-by-step-15-minute-seo-audit-%28a-sample-from-seo-secrets%29 and read it. Then go to http://www.searchenginejournal.com/55-quick-seo-tips-even-your-mother-would-love/6760/ and read it. Then go to your friends site and look at it with that information in mind. Off the top of my head, I would add flip the company name and page title in the "title" tags. Look at the google analytics account and see how people are coming to the site. That will give you an idea of where you should start your efforts to build a workable base.
First of all he needs to be make sure that his website contents are well managed and to the point. Then Page title has to be pin point, meta tags are obsolete so try meta description. Then Main Heading should be under h1 tag, sub heading under h2 and further sub heading h3. Try to update your website one in a month.
Use community websites like Facebook, Twitter and linkidin and other related forums for posting updates about completed projects and must give inbound links. You can use your company name as an inlink to your primary website and project name as an inlink of subpage of your company website.
Keep on posting at least once in a week. Post website URL to online directories will be a great help. Do not use Blackhat SEO techniques like cloaking. Do not use any invisible text/div in your website. Make sure that whenever you give your website link any where, give the most to the point and appropriate link.
Your link should have to have that stuff against you are posting your link/sublink. Make a section on your website for tag clouds/google tags, this will be a great attraction for search engines and they will link your website to other popular websites.
Make sure these tags should be directed to top ranking website which should have relevant material. I hope this will help. Feel free if you have trouble to understand anything i have mentioned above. Best of Luck
Related
I am making a social network application where user will come and share the posts like facebook. But now I have some doubts like lets say a user is just shared a content by coping it from another site and same with the case of images. So does google crawler consider it as a duplicate content or not?
If yes then how I can tell to the google crawler that "don't consider it as a spam, its a social networking site and the content is shared by the user not by the me". Is there any way or any kind of technique that help me.
Google might consider it to be duplicate content, in which case the search algorithm will choose 1 version, which it believes to be the original or more important one and drop the other.
This isn't a bad thing per se - unless you see that most of your site's content is becoming duplicated.
You can use canonical URL declarations to do what you are saying, but i wouldn't advise it.
If your website belongs to one of these types - forum or e-commerce, it will not be punished for duplicate content issue. I think "social platform" is one type of forum.
If your pages are too similar, the result is that the two or more similar pages will scatter the click rate, flow etc, so the rank in SERPs may not look well.
I suggest do not use "canonical" because this instruction tell the crawlers do not crawl/count this page. If you use it, in the webmaster tool, you will see the indexed pages decrease a lot.
Do not too worry about the duplicate content issue. You can see this article: Google’s Matt Cutts: Duplicate Content Won’t Hurt You, Unless It Is Spammy
Google displays my website’s page title differently to how it is meant to be.
The page title should be:
Graphic Designer Brighton and Lewes | Lewis Wallis Graphic Design
It displays fine in Bing, Yahoo and on my actual website.
However, Google displays it differently:
Lewis Wallis Graphic Design: Graphic Designer Brighton and Lewes
This is annoying as I want my keywords "graphic designer brighton" to go before my name.
I am using the Yoast SEO plugin and my only suspicion is that there might be a conflict between that and my theme, Workality.
Has anyone got any suggestions as to why this might be happening?
Google Search may change webpage titles they show in the result page (since 2012-01):
We use many signals to decide which title to show to users, primarily the <title> tag if the webmaster specified one. But for some pages, a single title might not be the best one to show for all queries, and so we have algorithms that generate alternative titles to make it easier for our users to recognize relevant pages.
See also the documentation at http://support.google.com/webmasters/bin/answer.py?hl=en&answer=35624:
Google's generation of page titles and descriptions (or "snippets") is completely automated and takes into account both the content of a page as well as references to it that appear on the web. The goal of the snippet and title is to best represent and describe each result and explain how it relates to the user's query.
[…]
While we can't manually change titles or snippets for individual sites, we're always working to make them as relevant as possible.
In my answer on Webmasters SE I linked to questions from people having the same issue.
Is is possible that you changed the title, or installed the plugin, and Google hasn't picked up the changes yet?
It can take a few weeks for Google to pick up changes to your site, depending on how often it spiders it. The HTML looks fine so I can only think that Google hasn't got round to picking up the changes yet.
I read about canonical tags in HTML and from what I understood it is used to help search engines to realize which is the original content. I have articles in my recently created blog, which I have pasted in certain other popular websites. In those websites I gave back a link to my original blog post with the canonical tag. But yet my blog page is not visible in search engines (other websites do show my article). Before I had pasted onto other websites, my articles were indexed on google and could be seen on the 1st page. So I guess, there is no problem on my SEO part.
Can someone please suggest a method where my original blog gets higher preference for the content?
You can use cross domain canonical tags.
So if you have duplicated content on other domains you can use the canonical tag on those pages pointing back to the original page on your site.
This a great way to deal with syndicated content; of course you would need code level access on these other websites so you can implement the canonical tag.
More info below
http://googlewebmastercentral.blogspot.com/2009/12/handling-legitimate-cross-domain.html
Don't just copy paste your articles on every place on the internet, that will not do you any good. After writing a good article go to other sites and write something else about your articles like what your article is about, how it is helpful to someone, something like that so that people and websites come to your website to read your article. For this you don't need "canonical"
If you copy paste articles to other websites, it will only create duplicate content issues and will only harm your SEO efforts.
No, it is not required for your Blog section to do canonical issue.
Canonical means Google displays same pages with different URL.
The first thing is not submitting your article in different websites I will not give you any benefit in your ranking. If you write a good and quality content you should post in only one website if you post in different sited google will consider as a duplicate content. So it's better for you you can share your approved blog link in social media sites and also do social bookmarking, microblogging. And after you don't need canonical tag.
As #moobot said you can indeed use a cross-domain canonical tag to let Google know about the original source of the content. How exactly are you adding the canonical on other domains?
The canonical link should be in the head section of the html code. If you're adding it yourself somewhere in the body tag that's not going to do you any good.
Check out this article for some other common mistakes with the canonical tag
http://googlewebmastercentral.blogspot.nl/2013/04/5-common-mistakes-with-relcanonical.html
#metadice mentioned that copying your content all over the web isn't good for your SEO and i agree completely. If you do this for some extra backlinks or something i would recommend you to stop doing this.
Hope my answer will help someone who has this same question.
I'm maintaining an existing website that wants a site search. I implemented the search using the YAHOO API. The problem is that the API is returning irrelevant results. For example, there is a sidebar with a list of places and if a user searches for "New York" the top results will be for pages that do not have "New York" in the main content section. I have tried adding Yahoo's class="robots-nocontent" to the sidebar however that was two weeks ago and there has been no update.
I also tried out Google's Search API but am having the same problem.
This site has mostly static content and about 50 pages total so it is very small.
How can I implement a simple search that only searches the main content portions of the page?
At the risk of sounding completely self-promoting as well as pushing yet another API on you, I wrote a blog post about implementing Bing for your site using jQuery.
The advantage in using the jQuery approach is that you can tune the results quite specifically based on filters passed to the API and playing around with the JSON (or XML / SOAP if you prefer) result Bing returns, as well as having the ability to be more selective about what data you actually have jQuery display.
The other thing you should probably be aware of is how to effectively use #rel attributes on your content (esp. links) so that search engines are aware of what the relationship is between the actual content they're crawling and the destination content it links to.
First, post a link to your website... we can probably help you more if we can see the problem.
It sound like you're doing it wrong. Google Search should work on your website, unless your content is hidden behind javascript or forms or something, or your site isn't properly interlinked. Google solved crawling static pages, so if that's what you have, it will work.
So, tell me... does your site say New York anywhere? If it does, have a look at the page and see how the word is used... maybe your site isn't as static as you think. Also, are people really going to search your site for New York? Why don't you input some search terms that are likely on your site.
Another thing to consider is if your site is really just 50 pages, is it really realistic that people will want to search it? Maybe you don't need search... maybe you just need like a commonly used link section.
The BOSS Site Search Widget is pretty slick.
I use the bookmarklet thing but set as my "home" page in my browser. So whatever site I'm on I can hit my "home" button (which I never used anyway) and it pops up that handy site search thing.
i have a blog build in wordpress, And my domain name is like example.com (i can't give you the original name, because some times the editors will mark this question as SPAM :( , and if any one really want to check directly from my site will add at the end of the question.)
http://example.com and the blog name is http://example.com/articles/
and the sitemap.xml is available in http://example.com/sitemap.xml
Google daily visit my site and all my new articles were crawled, if i search the "articles title + example.com " will get the search result from the google , its my site. but the heading is not the actual one. its getting from another article's data.
(i think can give you a sample search query, please don't take this as a spam)
Installing Go Language in Ubuntu+tutorboy - But this will list with proper title after a long title :(, I think now you understood what i am facing ... please help me to find out why this happens.
Edit:
How can i improve my SEO with wordpress?
When I search that query I don't get the page "Installing Go...", I get the "PHP header types" article, which has the above text on the page (links at the right). So the titles showing in Google are correct.
Google has obviously not crawled that page yet since it's quite new. Give it time, especially if your site is new and/or unpopular.
Couple of things I need to make clear:
Google crawled your site on 24 Nov 2009 12:01:01 GMT, so needless to say Google actually does not visit your site(blog)everyday.
When I queried the phrase you provided, the results are right. There are two url relates to your site. One is home page of your blog, another is the page that is (more closely)related to your query. The reason is the query phrase is directly related to the page of tutorboy.com/articles/php/use-php-functions-in-javascript.html, however, in your home page there are still some related keywords. That is the reason why Google presents two pages on the result page.
Your second question is hard to answer since it needs a complicated answer. Still, the following steps are crucial to your SEO.
Unique and good content. Content is king, and it is the subject that remains consistent in the whole time while another elements are changing with the evolving of search engine technology. Also keep your site content fresh.
Back links. Part of the reason that Google does not visit your site after your updating your site is your site lacks enough back links.
Good structure. Properly use those tags like<t>, <description>,<alt>etc.
Using web analysts tools like Google Analysts. It free, and you can see lot of things that you missed.
Most importantly, grabbing some SEO books or spending couple of minutes everyday to read some SEO articles.
Good Luck,